Sugar Rush
Large-scale outdoor candy adventure featuring immersive environments, oversized confectionery installations, and family-friendly interactive experiences.
CLIENT
Experiential Supply Co.
LOCATION
Los Angeles, CA
PROJECT TYPE
Immersive Experience
SERVICES
Production Design
Environmental Design
Scenic Design
Fabrication Oversight
Installation
Sugar Rush transformed the grounds of Westfield Topanga into a colorful open-air confectionery adventure, creating an immersive family experience during a time when traditional entertainment venues faced significant operational restrictions.
Collaborating with Experiential Supply Co., the team led production design, environmental design, scenic development, and installation of oversized candy installations, whimsical architecture, interactive experiences, character encounters, games, and themed photo opportunities. The project required transforming a large outdoor site into a cohesive fantasy world while balancing guest flow, operational requirements, and pandemic-era safety considerations.
The resulting attraction delivered a highly photogenic and family-friendly experience that generated significant media attention and became one of Southern California's notable pandemic-era immersive attractions.